ARTERA IS FOUNDED BY GAINES AND PETE IN LOS ANGELES.

ALABAMA SOUL MEETS SEOUL EXECUTION,
A CREATIVE MATCH MADE IN HEAVEN.

⸻

BUTTER, OUR PREVIOUS EMPLOYER PROHIBITS US FROM SHOWCASING
OUR PORTFOLIO AND BREADTH OF CAPABILITIES ON THIS WEBSITE.

SO, THIS IS OUR CV.


BELOW IS A SMALL SELECTION OF OUR COLLECTIVE EXPERIENCE.

FOR EVERYTHING LISTED, THE PROJECT LEAD IS EITHER ONE OR BOTH OF US
(WRITTEN / DIRECTED / PRODUCED / MANAGED / ABOVE-THE-LINE), UNLESS OTHERWISE STATED.

OWNERSHIP OF LINKED MATERIAL BELONGS TO THE
RESPECTIVE BRAND AND/OR THE PRODUCTION COMPANY.

PRODUCTION COMPANY CREDIT FOR ALL PROJECTS BELOW: BUTTER, UNLESS OTHERWISE STATED.

OARS + ALPS
THE RIDE

Matt Wilpers

LEAD/DIR: GAINES
DP/PHOTO: PETE
CAM: BRENNAN HUIZINGA
EDITOR: BRENNAN HUIZINGA
COLOR: NATHANIEL REGIER
HA.ROUTINE
GUMMY

LOEWS HOTELS & CO.
ATLANTA

RAO’S MIAMI


SHANGRI-LA
AMAN NYC – GRAND OPENING
AMAN
AMAN NYC – GRAND OPENING
LANCER SKINCARE
LAUNCH CAMPAIGN + BRAND OVERHAUL

DIR: MATTHEW SZEWCZYK 
DP: GAINES

CHICAGO DIR/DP: TYLER HOFF
APOLLO CANDLES NYC

DIR: GAINES
DP: GARRETT GASTON
STYLING/FLORALS: ABIGAIL STANTON


PENSKE MEDIA GROUP
WWD – EYE ON THE GOLDEN GLOBES 2024

For WWD’s very first time at the Golden Globes red carpet, we were tasked with live-to-tape production of the red carpet experience and overnight delivery of their post-show Style Awards. Prepped over Christmas and delivered over one unforgettable sleepless night.

PROD: PETE
DIR/DP: GAINES
1AD: HALEY JOHNSON
CAM: GARRETT GASTON
CAM: JUSTIN JUNTILLA
POST SUPERVISOR: PETE + GAINES
EDITOR: BRENNAN HUIZINGA
EDITOR: JOEL LIVENGOOD
RUNNER: KIARA OU

WWD:
MICHAEL ATMORE
STEFAN DOYNO
ASIA KHMELOVA


LDJ PRODUCTIONS:
LAURIE DEJONG


VARIETY – DOJA CAT

1.4M+ VIEWS

“Doja Cat takes us through the thought process on her most iconic looks of her career - from the AVN Show to the Grammys, the possibility of deleting all of her TikToks, and how she is developing her own fashion collection.”
DIR/DP: GAINES
CAM: GARRETT GASTON

VARIETY – ELIZABETH BANKS

Elizabeth Banks on Making 'Cocaine Bear' Feel Like a Nature Documentary... on Cocaine 

DIR/DP: GAINES
CAM: GARRETT GASTON

FOOTWEAR NEWS – THE D’AMELIO’S

DIR/DP: GAINES
CAM: JUSTIN JUNTILLA
FN: STEFAN DOYNO

FOOTWEAR NEWS – G-EAZY + JEFF STAPLE

DIR/DP: GAINES
POST/COLOR: PETE
FN: SHANNON ADDUCCI

SHEKNOWS – LACEY CHABERT

DIR/DP: PETE
CAM: JUSTIN JUNTILLA


GRIPJOY
LAUNCH CAMPAIGN + BRAND OVERHAUL

DIR: MATTHEW SZEWCZYK 
DP: GAINES

CHICAGO DIR/DP: TYLER HOFF

WAYRE
LAUNCH CAMPAIGN + BRAND OVERHAUL

DIR: MATTHEW SZEWCZYK 
DP: GAINES

CHICAGO DIR/DP: TYLER HOFF







SHANGRI-LA

THIRST PROJECT


COUNTY LINE FLORALS
FLOWERS IN MY TEETH
MUSIC: ABIGAIL SPENCER

JULIET WINE
DRINKJULIET
AGENCY: KC COLLECTIVE



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